Why a Young Hotel Manager (38) Is Reaching for the Stars

Are stars losing their significance as a mark of hotel quality in the age of review sites? While 8,779 hotels were still classified in 2015, that number had dropped to just⁶,³⁴³¹ by January 2025. But there are dissenting voices and counter-trends, as illustrated by the example of the Neumühle Resort & SPA with its young hotel manager, Christoph Hoenig (38). Certified as the only 5-star hotel in Lower Franconia in early 2025, Hoenig and his team are proud of their new star status and see it as an opportunity to stand out in the highly competitive hotel market.